Case Study 1
Restructuring and Turnaround Operations
Challenges Identified
- The winery began as a sparkling facility in 1991 and was later relaunched, requiring significant investment.
- 120,000-case capacity facility was operating at only 66% utilization.
- Annual sales failed to cover operating costs, resulting in 15 years of accumulated losses.
Bacchus Consulting Role & Strategy in Turnaround
- Initially hired as a Turnaround Consultant, later promoted to General Manager overseeing $100M in assets.
- Held full P&L responsibility for $20M in annual winery sales.
- Generated $750,000 in custom crush revenue by securing outside clients.
Key Results
- Delivered first operating profit in 10 years during the first year as General Manager.
- Increased winemaking utilization from 66% to 95%.
- Grew tasting room revenue by 15% through a high-touch buyer approach.
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