DIRECT TO CONSUMER SALES

The new life blood of wineries is DTC; it is where wineries can tell their story directly to consumers.  Growth in the DTC channels has been tremendous the past 10 years; however, as Silicon Valley Bank notes, “The top 20% of wineries outperform the bottom 80%.”

Our consultants first develop an integrated high level plan and then pull in operational subject matter experts to develop a tactical plan that is tied back to our proprietary financial model for a ROI review.

Bacchus focuses on three main revenue centers:

  • Tasting Room (On –Property)
  • Wine Club (On –Property)
  • Other DTC
    • Tele-Sales (Off-Property)
    • Internet driven sales (Off –Property)
    • On- and Off-site Events (depending on winery assets)